O Romeo – the movie by Vishal Bhardwaj, and with Shahid Kapoor and Triptii Dimri in it – had lower ticket sales on its third day. People who follow the industry think the film made Rs 7.80 crore net in India on Sunday, meaning it’s taken in about Rs 28.95 crore net in the country after three days. It was shown 4,629 times, and averaged just under 19.2 percent of seats being filled.
How the film did from Day 1 to Day 3, and some important figures
O Romeo made a pretty average Rs 8.50 crore on its first Friday; then, it did better on Saturday – Rs 12.65 crore – probably because of more people going to see a film on Valentine’s Day. Sunday saw things go back the other way, with takings falling to Rs 7.80 crore – a clear drop from Saturday’s best day. People who track box office numbers say the film has had under 20 percent attendance, on average, up to now. That level of interest from the public, and the number of shows, is why the total for the first three days is what it is. How things go on weekends often shows how the film will do during the week, and will show if the film can do better.
How this compares to Shahid Kapoor’s earlier films
At the moment, the film isn’t doing as well as Shahid Kapoor’s biggest hits of the past. As an example, his 2019 movie did a lot better early on – and had a much bigger third day. This shows the difference between films that are part of a well-known series, and are sure to make a lot of money, and films where the director is more important. O Romeo is a film that is well-made and is led by the director, not a film meant for everyone. That decision in how the film was made can reduce how many people go to see it, even if reviews are good, or the actors are popular with a small group of people.
What people and critics have said about the film
People who have seen the film have had mixed reactions. Both viewers and critics have largely praised the two main actors – Shahid and Triptii – and how they played their parts. A lot of reviews have said good things about the mood of the film, the music, and how Bhardwaj directed it and showed what was happening. But a lot of the complaints are about the story and how quickly it moves. Some people who watched it said the story didn’t quite deliver on what it promised in terms of emotion and drama, and this probably affected what people said about the film, and whether they went to see it again over the weekend.
Family and social media support for the actor
Shahid Kapoor was publicly supported by his family on social media after the film came out. His wife put up loving comments and photos celebrating his performance, and his brother praised his skills and how he had changed to play the character in the film. These messages were popular for a short time and helped people know about the film. Social media created some interest in the film, but this support didn’t turn into people continuing to buy tickets. Things on social media can make people first interested in something, but how long a film does well in the cinemas still depends on what the wider public thinks.
What will happen with weekday ticket sales, and the film’s long-term chances
The next few weekdays will be important. If ticket sales fall a lot each day, the film may not do much more, and won’t reach the targets it could have. If sales stay steady, or the film does particularly well in some areas, it could make more money – especially if good reviews and recommendations from people who have seen it spread. O Romeo has a strong cast, and a well-known director who also wrote the music, and the story is based on a section of Mafia Queens of Mumbai. These are all things that give the film the chance to find an audience beyond those who saw it on the opening weekend, but whether it makes more money will depend on what people say about it, and what other films are on at the cinemas. Basically, O Romeo started with mixed success in the cinemas: good acting and a good style, but a fall in sales on the third day that shows how hard it is to make a film that is both by a director with a particular style, and appeals to a lot of people. The next few days will show if the film can get better, or will just have a modest run.
