‘Peddi’ star Janhvi Kapoor sees filmmaking as service: ‘Audience is God’

In the run-up to 'Peddi, Janhvi Kapoor is making a point: you make films to serve the audience. She has no problem with being put on the spot for it and will take any honest feedback she can get. For her, if you put some integrity into what you do, it finds its way to the right people. It's a way of life for her and the rest of the team to let the audience in on the process.

You only have to scroll a bit to see how loud the snap judgements are these days on social media. But as we get closer to the June 4th release of Peddi, Kapoor is standing by one thing: this is about service to the viewer. She isn’t running from the hard questions; she is using them as fuel.

The viewers are the final say, and Kapoor is blunt about it. When you come down to it, you’re there for the ones who put money in the box office. Don’t mistake her for someone asking for a pass. She is for the hard work and the honesty that puts a film in front of the people it was made for.

She has also had to counter the habit of some on the internet putting a movie to rest before they’ve even seen it. Her line is: be true to the work and you’ll get to where you need to be. Everything else is just noise that will be put in its place by time and the crowd.

Why Kapoor is leaning into critique

It is a no-nonsense approach from a 29-year-old with a major film on the horizon. Entertainment is for the public, so you can’t just wave away what they think. If their response is what spurs an artist to up their game, then you have to count that as a good thing.

To put it in her own terms, here is where she stands:

– An honest film will find its mark.

– You can’t write off the audience.

– To us, the audience is God.

– We are open to any opinion as long as it makes us better at our job.

What to expect from Peddi

This is a Telugu picture and the timing of her words is no accident. With the premiere in sight, she is not making empty promises but preparing to be measured by the ones who count.

Cast and crew

Buchi Babu Sana is in the director’s chair. You will find Shiva Rajkumar, Boman Irani, Jagapathi Babu and Divyenndu in the cast with Janhvi. It is a lineup that should pique some interest across the board.

In a way, her view is a test for herself. If you are in the business of serving, as she puts it, then the ticket-holders can have their say – be it a compliment or a takedown. The reaction is part of the job.

From Dhadak to today

When she made her Bollywood entry with Dhadak in 2018, it was a year of both high hopes and a lot of scrutiny. She has been under a microscope ever since and seems to have made peace with it while building her body of work.

Lately, you could see her in Shashank Khaitan’s Sunny Sanskari Ki Tulsi Kumari, with Varun Dhawan, Rohit Saraf, Sanya Malhotra, Maniesh Paul and Akshay Oberoi. The pattern is there: she is out in the open, working with different kinds of talent and not shying from the discussion.

What comes next for audiences

Her ask is simple: see the film first. Even when the early word is unkind, she knows the audience is the one you make for and their call is what counts. So she is leaving the door open for whatever they have to say.

Come June 4th and Peddi will be in the theatres. The conversation will move from the calendar to the seats. If her theory is right, the viewers will have the last word and the team will be all ears for the future.